Yoyoso is a well-known retail brand that offers a wide range of trendy and affordable lifestyle products such as beauty and personal care, home decor, stationery, fashion accessories, and more.
Yoyoso recognised the need to enhance its online presence by redesigning its current ecommerce site. The primary objective was to provide customers with a more user-friendly experience through a simplified customer journey and a refreshed look and feel.
Yoyoso’s redesigned site was structured with a simplified layout and intuitive navigation that allowed users to easily navigate through different categories and products. Additionally, product sliders were added to highlight popular products, enabling users to easily view and compare items. The mega menu was also optimised with links to popular products, providing an opportunity to upsell and cross-sell to customers.
The result of the redesign was a site that was more user-friendly and aesthetically pleasing, providing a seamless shopping experience that allowed customers to find what they were looking for quickly and easily.
